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Property & Home Services Built in 4 daysVisit live site ↗
Industry: Residential & Commercial Property CleaningType: Dual-Audience Service & Lead Generation Website

Trust Clean - Reliable, Consistent Home & Portfolio Cleaning

Trust Clean needed a brand and website that solved the biggest pain in cleaning: reliability and trust. We designed a dual-path layout that cleanly bifurcates private homeowners from property management portfolio managers (Harcourts, Wolfbrook, Taylor Property Plus).

3.6x
Quote conversion
+65%
Property manager leads
100%
Same-day response rate
0.7s
Page speed
The challenge

Cleaning clients in Wellington struggle with no-shows, rotating strangers, and hidden fees. Meanwhile, property managers need tight turnover windows and one point of contact across entire portfolios. A generic one-page site couldn't address both audiences effectively.

The solution

We built a structured dual-fork homepage with dedicated value propositions for homeowners (same trusted team, upfront pricing) and property managers (turnaround windows, portfolio proposals), paired with social proof from major NZ real estate brands.

What we built

Features that convert.

Dual-Audience Fork

Instant choice architecture letting homeowners and property managers navigate to their dedicated pain-point solutions.

High-Trust Social Proof

Brand badges for Harcourts, Taylor Property Plus, and Wolfbrook with real client testimonials.

Frictionless Quote Requests

Clear upfront booking buttons and click-to-call integration connected for same-day quote turnaround.

Transparent Service Breakdown

Clear distinctions between regular maintenance, deep bond-back cleans, and short-term rental turnovers.

The build

A look at the pages.

Stylised previews of the key pages in this build - every site is designed from a blank canvas around your brand.

homenza.nz/work/trustclean-hero
Trust Cleaning
HomeownersProperty ManagersGet a Quote
Reliable, Consistent Cleaning
Cleaning you don't have to think about.

Whether it's your own home or a managed portfolio, Trust Cleaning shows up and does the job right.

For your home
I'm a homeowner

Regular & deep cleans, no supervision.

Explore →
For your portfolio
I'm a property manager

Turnover windows & inspection-ready cleans.

Explore →
Dual-Audience Hero

Clear fork directing homeowners and portfolio property managers.

homenza.nz/work/trustclean-pm
For Property ManagersPortfolio Coverage
One cleaning partner across your whole portfolio.
Turnaround
Tight move-out windows
Standard
Inspection-ready
Coverage
Single point of contact
Trusted by Wellington Portfolios
Taylor Property PlusWolfbrookHarcourts
Portfolio Management

Deep green editorial section with turnaround guarantees & Harcourts trust badges.

homenza.nz/work/trustclean-reviews
What Clients Say
★★★★★

"Booked in a turnover clean and she just showed up and got it done - no chasing. Made the whole thing easy."

JamesProperty manager, Wellington

"The place looked absolutely amazing when we walked in - thank you! We'll definitely be sending more work."

JonteyHomeowner, Wellington
Client Testimonial Strip

Seamless review track with feedback from Wellington homeowners and managers.

"The site treats cleaning like the professional service it is. Property managers immediately take us seriously when they see our portfolio section, and our homeowner quote requests have more than tripled."
Founder· Trust Clean, Wellington
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